Happy 4th of July from The Hamptons! Normally I’d be out celebrating our independence on this glorious holiday and exploring East Hampton (it’s my first time here!), but I am in working this eve because I have just 4 days left to raise over 15K. Two weeks ago I launched my Believe Collection campaign on Kickstarter to help raise the funds needed to produce my sophomore collection for my swim line, Happy Endingz® Eco Swimwear. I’m working hard to make this new selection of eco bikini styles and colors available, but using high quality recycled fabric and keeping production in the USA is expensive, so we need more funding. Enter Kickstarter.
Kickstarer is a cool new way to fund creative projects. It has become an online funding platform for everything from films, games, and music to art, design, and technology. Since their launch in 2009, more than 4.4 million people have pledged over $685 million, funding more than 44,000 creative projects. Together creators and backers make projects happen. Project creators, like me, set a funding goal (18K needed to produce my Believe Collection) and a deadline (mine is Tues July 8th at 11pm), and if people like the project then they become backers and pledge money to make the project happen. But funding on Kickstarter is all-or-nothing. Projects must reach their funding goal to receive any money, so I have just 4 days left, which is why I need your help.
But the other cool thing about Kickstarter is that backers don’t just pledge money, they also receive rewards. Project creators offer cool rewards for their backers depending on what level of money is pledged. If you pledge $100 or more to my campaign you will receive a Ruffle Bikini of your choice from our current line (Retail Value $164), which I will ship to you in July. And there are rewards for small pledges too. All backers who pledge $5 or more will receive a thank-you video from my beautiful swimwear models. Every $1 helps.
To date an impressive 44% of projects on Kickstarter have reached their funding goal. And I hope my Believe Collection becomes another. I have created a beautiful selection of new eco swimwear styles, but they will only be possible with your support on Kickstarter. So please check out the campaign, watch our campaign video, become a backer if you are able and help spread the word: http://www.kickstarter.com/projects/vanessarivers/happy-endingz-eco-swimwear
Thank-you for caring! Believe in Happy Endingz®…
Misty Bikini in Purple, 2014 Believe Collection // Your pledge will help make new eco bikini styles like this one possible.